About Team Insights

Sitecore
Case Study 2

Company Background

Sasaran worked with one of the Children’s Hospitals, which is a national non-profit organization committed to improving and advancing child health and healthcare. They provide advocacy, knowledge, resources, and innovation to more than 220 member hospitals and health systems across the United States. They needed a unified content management system to create better experiences for their diverse audiences while streamlining their email and newsletter management.

Industry

Manufacturer of pharmaceutical devices

Technology Adopted

MINITAB

Challenges Faced

Sasaran worked with one of the Children’s Hospitals, which is a national non-profit organization committed to improving and advancing child health and healthcare. They provide advocacy, knowledge, resources, and innovation to more than 220 member hospitals and health systems across the United States. They needed a unified content management system to create better experiences for their diverse audiences while streamlining their email and newsletter management.

Our Approach

The project involved implementing the Sitecore Experience Platform on a new server as well as migrating existing content from other systems into the new platform. The team at Sasaran also helped Children’s Hospital optimize its site for SEO purposes and implement various marketing initiatives such as social media posts and newsletters.

Benefits

  1. Unified Content Management System: CHA was able to create a unified content management system that better served its members and audiences.
  2. Enhanced User Experience: The new platform provided an enhanced user experience that allowed CHA to better engage with its audiences.
  3. Streamlined Email and Newsletter Management: Sasaran’s approach enabled CHA to streamline its email and newsletter management.
  4. Improved Efficiency: CHA was able to increase its efficiency and reduce costs by leveraging Sasaran’s expertise and the Sitecore Experience Platform.